Scott and Charlie grew up exploring Michigan’s waterways, casting lines and dreaming of big catches. Inspired by the vibrant landscapes and the tranquility of the rivers, they envisioned a company that would not only provide high-quality fly fishing gear but also foster a welcoming community for anglers of all skill levels.

At HATCH, we prioritize quality and craftsmanship in every piece of gear we offer. Our products are designed to reflect the rugged spirit of Michigan's natural beauty while being accessible and functional for all anglers. We believe that fishing is more than just a pastime; it’s a way to connect with nature, create lasting memories, and build friendships.

But our commitment doesn’t stop at gear. We are passionate about preserving the pristine waters and ecosystems that make Michigan a fly fishing paradise. That’s why we collaborate with local conservation organizations to promote responsible fishing practices and to protect our beloved waterways.